New Friendly looks of Youtube
YouTube has been redesigned to be more friendly for channel surfing and social network sharing. The service is trying to get its users to spend hours instead of 15 minutes on the Website each day.
Google's YouTube unit overhauled its homepage and overall redesign to provide consumers more comfortable channel surfing, part of the video Website's ongoing effort to be a key broadcasting platform for video content.
The new homepage and channels design is colored with a gray background to match colors from the Google+ social network and dovetail with redesign color schemes of Gmail, Search and other services.
Users who sign into YouTube will be able to pick and choose among the different channels, which will appear on the left rails of the homepage.
Users may then customize their homepage feed in the middle section and flit among recommended videos in the right-hand rail. Watchers may also link their YouTube account to the Google+ social network and Facebook to see what videos, movies and TV shows friends are sharing with one another.
"We are trying hard to marry the best of TV with the best of online, so you get regular programming and come back often, but the new homepage ensures you can take channels you care about and interact with them in ways you couldn't do on TV," Shishir Mehrotra, vice president of product development at YouTube, told The New York Times.
Though still the reigning king of user-generated videos, YouTube has been steadily evolving to include more professional content in an effort to keep its millions of users more engaged for longer than the 15 minutes a day users spend on average on the site.
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